Our Story
Founded by Katie Rose, Rose Grown Strategies was built on a simple belief: when leaders and organizations are nurtured, they flourish. With a background in art therapy, counseling, training, and program evaluation, Katie brings a unique blend of creativity, strategy, and care to her consulting work.
Our Values
- Growth – We believe in planting seeds of change that last.
- Collaboration – We partner with you, not just advise.
- Excellence – We hold programs and services to high standards.
- Humanity – We center people at the heart of every strategy.
Our Team
We exist to help organizations align vision with practice—so their people, programs, and communities can thrive.
Director of Transformation & Founder
I started my career as a counselor working with teens — brilliant, resilient youth who deserved more than the systems around them offered. I poured my heart into designing programs that helped them grow, and when I stepped into a role evaluating those programs, I saw what the data couldn’t always show: staff were overwhelmed, the system under-resourced, and young people still falling through the cracks.
So I shifted again — this time to train and support the people on the ground. Because real change happens through people. Through leaders who are clear, rooted, and supported.
That’s what Rose Grown Strategies is all about. Helping the folks with the fire inside — community builders, new managers, mission-driven professionals — develop the confidence, creativity, and structure to lead well and sustain their impact.
I believe leadership is personal. It’s layered and messy and brave.
And when we grow ourselves, we grow our communities too.
Let’s rise — together.
— Katie Rose
Chief Growth Architect
Dalicia Santiago is a leadership and business strategist who believes business is about people, vision, and the courage to create something bigger than yourself.
Her journey began in leadership, where she managed diverse teams and facilitated training programs designed to unlock potential and build confidence. She discovered that when people feel seen, valued, and equipped to grow, they not only thrive individually, but also elevate the collective success of their organizations.
Earning her MBA deepened her understanding of the mechanics of business, and it also strengthened her commitment to keeping people at the heart of it all. Numbers and strategies can provide a framework, but it’s the alignment of culture, leadership, and individual growth that fuels real transformation.
Dalicia is passionate about creating pathways for professional development that honor each person’s strengths while building the capacity to lead with impact. Whether guiding teams through change, facilitating learning experiences, or helping leaders sharpen their vision, her focus has always been the same: to help people tap into their value, expand their capabilities, and grow into their fullest potential.
For Dalicia, growth is not just about scaling results or hitting targets, it’s about transformation. It’s about empowering leaders and their teams to embrace new opportunities, adapt with resilience, and create environments where innovation and collaboration flourish.
At the core of everything Dalicia does is a belief that people are the true engine of business success. When their growth is prioritized, organizations don’t just function, they thrive.
